This should help me know what the Tesla Motor’s Club enthusiasts want to hear tomorrow at TMC Connect

By some advertising network analysis, Tesla Model S fans are 10x more likely to be fans of Marissa Mayer than the general public. And they have 6x the normal enthusiasm for Victoria’s Secret.

But that is all swamped by a 42x interest in SpaceX. I like these people!

Compared to Prius fans, the Tesla fans share an interest in music (2x the general public), but a major point of differentiation is that Prius fans are 28x more interested in wearable computing than Tesla fans. Google Glass has found its target market. =)

Update: Here is the video of my TMC talk, and a selection focused on self-driving cars.

6 responses to “What Tesla fans find interesting — SpaceX & Victoria’s Secret”

  1. m.p.moody Avatar
    m.p.moody

    New Jersey ?

    Reply
  2. caterina Avatar
    caterina

    Perhaps because the governor there likes to create traffic congestion?

    Reply
  3. Drift Words Avatar
    Drift Words

    Forget shopping, local gossip and transitory celebs, what about addressing Wealth – (synonym for "having too much money")?

    Reply
  4. P^2 - Paul Avatar
    P^2 – Paul

    The New Jersey dealership issue: http://www.teslamotors.com/blog/people-new-jersey

    Reply
  5. Chucil Avatar
    Chucil

    Anyone interested in Mars?

    Reply
  6. jurvetson Avatar
    jurvetson

    Oh yes. My favorite folks at the Q&A microphone sported such shirts:
    Occupy Mars

    Reply

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