
Steve Jobs and my dad are my heroes. Have been ever since I can remember the concept.
Having worked with Jobs in the tortured NeXT days, watching his beloved Apple flounder, I’m just glad that he was able to preside over Apple’s greatest moments, and chose to leave this time, knowing that he has secured symbolic immortality.
At the personal and corporate levels, it is the comeback story archetype turned hyperbole.
Remember the sentiment when he took the helm for the second time? The WIRED 1997 cover is a reminder.
What does his resignation mean? Who knows? Prognosticators should write their thoughts at this fascinating time to avoid the cloud of revisionist retrospection.
Apple is the exception to so many rules that we have to ascribe superhero status to Jobs.
On one hand, consumer hardware is a brutal business with more folly than franchise (Flip, Palm, etc.). Other than Apple, it’s hard to think of a consumer hardware company that you would have wanted to invest in for the long term. On the other hand, platform businesses can be milked for decades after any whisper of creative genius has long left the building. Witness Microsoft. Or perhaps there is a third hand. When we joined Apple, we all signed up to change the world. Perhaps the cult of Mac can flourish with another demagogue, if the board is wise enough to eschew the empty suits of Scully, Spindler, Amelio and Hancock. Perhaps Neo lies within.




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